Corporate Overview

BluePointUSA was founded in 2004 in Irvine, California. Providing on-demand, integrated business management software for growing and mid-size businesses. Hundreds of customers globally use our online products and professional services to manage all key business operations including customer relationship management (CRM), order fulfillment, inventory, accounting/ERP and finance, product assembly, ecommerce, website management and employee productivity.

BluePointUSA principles

  • Customer satisfaction is our top priority
  • Our differentiation is driven by integration and verticalization
  • We use our resources wisely
  • We are one team
  • We prioritize, commit and deliver
  • We will act with integrity and engender trust in both colleagues and customers

Management team

  • Ruben Pena - CEO and Project Manager
  • Alex Sotir - Director of Technology
  • Christian Alex. Sloata - Director of Design and Implementation
  • Elizabeth Chorley - Director of Customer Service
  • Sammy Lemmon - Sales
  • Jennifer West - Accounting

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